Magazine Fashion - more images from different magazines

What I really admire with photo's such as these, is the harsh editing, the brightness and contrast. A deviation of this would be the photo with the floral background, it's plain, has a 'vintage' look but is still had a lot of editing and still looks interesting to look at, it looks pretty and has a sense of innocence about it. Obviously all these photos are selling clothes and outfits, what the photographer needs to think about is the models pose. I think there definitly is a difference in the models and poses between highstreet and upmarket fashion. For example the picture thats advertising Topshop clothes shows the model looking happy, it seems like a fun advert and this has connotations of their clothes being fun and experimental. But with the upmarket photos the models tend to have a more grumpy, plain look on their face, this is because they've already got their audience and the models in those photos seem to be looking down on their audience.

The Times Style Magazine

I've started to look at magazine fashion, I've looked at the pullout magazine from the Times on Sunday, and found lots of interesting fashionable images. The reason why I like the images from this magazine is because they're eccentric, fun, colourful and in each edition there is never a similar image compared to the edition before. All the images from the magazine look heavily edited. There is use of harsh lighting, airbrushing, this is all done to make the models look as perfect and pretty as they can, the colours are also bought out in the clothes and that acts as a selling point for when it comes to selling the clothes. The unique selling point of this magazine is their individual unique ideas to when it comes to present the models, and that is a similar style that I would like to follow.

Edited photos

I've started to look at magazine fashion shoots, I like the different settings (scrapyards, fields, farms etc) with a complete contrast with the models, so them wearing high heels, full faces of makeup and obviously fashionable outfits. I took some pictures in the sun the other day just to get an idea of the type of fashion shots I wanted to achieve. I think they have a sense of innocence in some of the photos, just because of the weather, the setting, and also the way the breeze has blew their hair. But they also have a sense of rebellion as they have 'moody' facial expressions and in some of them their smoking. I overlapped two of the photos because I found photos like that in a topshop magazine, I thought it would be interesting to try it out and see the outcome that it had. I put my sunglasses in front of the camera lense to see what kind of effect that it would have on my image, it gives the image a sepia look, I also think it makes the photo have a vintage 70's look.

Norman Parkinson

It wasn't until about 10 years later when he started to use colour in his photographs. You can tell his photos we taken from a film camera by the effect the pictures have. I like the contrast in the black and white photos and I also like the background setting that hes photographed his models in. It makes the pictures look more interesting to look at I prefer it to just a plain black or white background. I've noticed that in most of his pictures all the models are holding props, which I like and might be an aspect of his photography that I include in mine. His photos for his Vogue covers stand out because there colourful, and also the image isn't just a model stood in front of a plain white background he's made them more interesting to look at. Even if it was just the image without the magazine features, you would still be able to tell it was a fashion photo, even though he doesn't have full body fashion shots of his models.

He was born in 1913, he photographed fashion and portraits. He started photographing portraits then collaborated it with fashion. It was after that he started photographing for British and American Vogue, Bazar, he also photographed the royal family. He won a lifetime achievement award and had a 50 year retrospect in the national portrait gallery in London.

Lighting

With the artists that I've looked at they all use harsh lighting to create a more professional effect. It makes the photos look a better quality, and it also illuminates there features, and that's how most of the time fashion and portraiture photography always looks good. I tried to create the same effect, I set up a photo shoot, I made a black background with paper, but then photoshoped it so that it didn't look like paper. I kept changing the positions of the lights so that it created a different shadow and effect on the picture. I know that when I come to photographing my pictures for my final piece I need to use the lights to make a more professional look, I also prefer the finished look. I edited them by bringing out the colours, brighting up the photos, changing the contrast and the curve balance. With these photos I havn't really focused on the fashion side of my topic, it was easier to just focus on portraiture, just while I got used to the lights. But with my next shoot I'm going to do full body shots, capturing all aspects of my genre. I think that these photos look like the type of pictures you would see in a magazine for an interview or something like that.

Some Photos I've taken.

These are some of the photos that I've taken in the summer holidays. There not at the moment related to any photographer, but they were all based widely around my topic, I looked at 60's and 70's fashion on Google, and based my ideas around that. So i edited some on photoshop just to get started off. I now have more of a focus and a better idea of what my topic is in more detail. I went to shops and took photos of my friends in different outfits, I went to my friends houses, decided their outfits, helped with their makeup and put them in different poses. I've experimented with different techniques on photoshop, I've changed the brightness and contrast, and I've also bought out the bold colours, I've used the cloning tool to get rid of any bad bits on the skin. When you see fashion photos models look almost perfect, so that's what I've tried to do.
I think what would of made these photos better would of been if they were taken on a film camera, I like the grainy effect that that type of camera has.

Herb Ritts

Herb Ritts started his photographing career in the 1970's. He's famous for his portraits, his fashion shots in Vogue, he's also successful for advertising campaigns e.g. Calvin Klein, Giorgio Armani, Valentino and lots more, but all relating to fashion. He says that his style of arts is clean lines and strong forms, to me this meant that his photos are self explanatory, his photos say what they mean.I really like the edgy look that Herb Ritts captures in his photographs. The reason why I find his photos interesting is how he captures his models styles through their faces. I like how perfect everything looks in his photos, makeup, skin etc. I supposed that that's helped through the harsh lighting thats used.

He styles his models to make them pose and look sexy, he's done this through the outfits, the makeup, and the mise en scene. They are at a theatre setting by the looks of it, making them seem glamourus and also old fashioned. It seems like the type of photos that you would find in a a catelogue or Vogue, or even photos used for art.